UX Research

Solving Instagram’s “Where Is Part 2?” Problem with a Simple Just Watched / Continue Watching Feature

Solving Instagram’s “Where Is Part 2?” Problem with a Simple Just Watched / Continue Watching Feature

Solving Instagram’s “Where Is Part 2?” Problem with a Simple Just Watched / Continue Watching Feature

A simple UX concept that helps users seamlessly continue multi-part Reels without endless scrolling.

A simple UX concept that helps users seamlessly continue multi-part Reels without endless scrolling.

A simple UX concept that helps users seamlessly continue multi-part Reels without endless scrolling.

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Instagram has become a hub for multi-part storytelling through Reels, but the experience often breaks when users want to continue watching a series. After finishing Part 1 of an interesting Reel, I found myself opening the creator's profile and endlessly scrolling through their grid just to find Part 2. What should have been a seamless viewing experience quickly became frustrating. This isn't simply an inconvenience—it's a UX continuity problem that interrupts user flow and increases cognitive load.

Instagram has become a hub for multi-part storytelling through Reels, but the experience often breaks when users want to continue watching a series. After finishing Part 1 of an interesting Reel, I found myself opening the creator's profile and endlessly scrolling through their grid just to find Part 2. What should have been a seamless viewing experience quickly became frustrating. This isn't simply an inconvenience—it's a UX continuity problem that interrupts user flow and increases cognitive load.

Instagram has become a hub for multi-part storytelling through Reels, but the experience often breaks when users want to continue watching a series. After finishing Part 1 of an interesting Reel, I found myself opening the creator's profile and endlessly scrolling through their grid just to find Part 2. What should have been a seamless viewing experience quickly became frustrating. This isn't simply an inconvenience—it's a UX continuity problem that interrupts user flow and increases cognitive load.

My concept introduces a "Just Watched" or "Continue Watching" button on a creator's profile. Positioned in the bottom-right corner within the natural thumb zone, the button would take users directly to the last Reel they watched, making it easy to continue the series from where they left off. It's a small addition that requires little effort from the user while eliminating the need to manually search through dozens of posts.

My concept introduces a "Just Watched" or "Continue Watching" button on a creator's profile. Positioned in the bottom-right corner within the natural thumb zone, the button would take users directly to the last Reel they watched, making it easy to continue the series from where they left off. It's a small addition that requires little effort from the user while eliminating the need to manually search through dozens of posts.

My concept introduces a "Just Watched" or "Continue Watching" button on a creator's profile. Positioned in the bottom-right corner within the natural thumb zone, the button would take users directly to the last Reel they watched, making it easy to continue the series from where they left off. It's a small addition that requires little effort from the user while eliminating the need to manually search through dozens of posts.

The idea is grounded in core UX principles: maintaining continuity, reducing cognitive load, improving efficiency, and encouraging engagement. By helping users pick up exactly where they left off, Instagram could create a smoother viewing experience while also increasing watch time and content retention for creators. Sometimes, the most impactful UX improvements aren't complete redesigns—they're thoughtful, subtle features that remove everyday friction.

The idea is grounded in core UX principles: maintaining continuity, reducing cognitive load, improving efficiency, and encouraging engagement. By helping users pick up exactly where they left off, Instagram could create a smoother viewing experience while also increasing watch time and content retention for creators. Sometimes, the most impactful UX improvements aren't complete redesigns—they're thoughtful, subtle features that remove everyday friction.

The idea is grounded in core UX principles: maintaining continuity, reducing cognitive load, improving efficiency, and encouraging engagement. By helping users pick up exactly where they left off, Instagram could create a smoother viewing experience while also increasing watch time and content retention for creators. Sometimes, the most impactful UX improvements aren't complete redesigns—they're thoughtful, subtle features that remove everyday friction.